Vamar | Branding / Graphic design / Web design
An identity inspired by textiles
Cortinas Vamar needed to refresh its image and present its catalogue through a more contemporary aesthetic. We redesigned the brand around its expertise in curtains, textiles and decorative solutions, creating a flexible, approachable and recognisable visual language.
The pastel palette and use of texture evoke the variety of fabrics, finishes and customisation options offered by the company.
Logo and graphic system
The new logo forms the foundation of a versatile identity designed to sit naturally alongside samples, photography and sales materials. We created an orderly graphic system that adds personality without competing with the product.
Explore more Marabelia projects in visual identity and graphic design.
Brand applications
The identity adapts to Vamar’s different touchpoints and retains a coherent presence across printed and digital media. The result conveys modernity, variety and close attention to detail.
A brand ready to grow
The project brings together strategy, design and practical application so the company can communicate its services clearly and preserve a recognisable image as it introduces new collections and formats.
